BAKERS INN CORPORATE SOCIAL RESPONSIBILITY AND SUSTAINABILITY
To deliver quality, affordable bread to the market on a daily basis, through the adoption of innovative, state-of-the-art technologies, a highly skilled and passionate workforce, the constant expansion of our distribution reach and the consistent pursuit of efficiency, growth and development.
Corporate Social Responsibility
Baker’s Inn remains committed to its wide-ranging CSR initiatives to improve the communities in which it operates. Several small but impactful initiatives were undertaken during the year, including:
- Over half a million loaves of bread to orphanages, schools, hospitals, prisons and retirement homes
- Various donations of schoolbooks to primary and tertiary institutions
- Financial assistance for critical healthcare in infants and children
Baker’s Inn aims to make a meaningful impact within the communities in which it operates. Given the vast geographical footprint in which the business operates, it is well situated to spread the provision of services and support right across the country.
Donation of critical supplies and Medical Assistance to the Mukusa Family
Long Service Awards
Baker’s Inn continues to recognise dedicated employees who have over the years demonstrated loyalty to the business. The annual Long Service Awards celebrates employees who have been with Baker’s Inn for 10+ years and rewards staff for being custodians of the high-performance culture which is our hallmark.
The annual awards, conducted in northern and southern regions, saw 87 employees receiving awards in FY2022. This initiative fosters a great sense of belonging within the organisation while, at the same time, providing a sense of mentorship and inspiration to junior-level staff.
Number of Employees crossing each Milestone in 2022
(Left): Southern Region Long Service Awards (10 years)
Standing in the back row from left to right: Nancy Twala, Tapiwa Guyo, Tapiwa Mphahliwa, Gift Gukuta, Juma Mphande, Standford Mumbire, Peter Gukuta and Joseph Deremete
(Right): Northern Region Long Service Awards (standing with their 20 year certificates)
Shingirai Pfunda, Tinashe Nyakatawa, Sikhonzile Matore, Masimba Jenara
Baker’s Inn employs 1 195 permanent staff spread across its factory and distribution operations.
Due to the physical nature of the work, the staff contingent is primarily made up of male staff; however, there is a strong emphasis on growing the proportion of female staff while, at the same time, ensuring equal employment opportunities:
Staff training remains critical in ensuring talent development as well as retention of skilled employees within the operation. 80% of the workforce received training across various operational, business, artisanal and personal development areas during the year.
Marketers Association of Zimbabwe (MAZ) Superbrand Awards 2021
- FMCG Bakery Sector - 1st Runner Up
- Best Business to Consumer Brand of the Year 2021 - 5th position
Distribution of Employee Tenures With Baker’s Inn